MyTripster
MyTripster
Your go-to platform for trip planning and finding the best deal, your all-in-one travel solution!
Your go-to platform for trip planning and finding the best deal, your all-in-one travel solution!
Your go-to platform for trip planning and finding the best deal, your all-in-one travel solution!
Overview
Overview
MyTripster is your go-to platform for planning and organizing trips effortlessly! We help you find the best deals from flights and hotels to tickets and car rentals, all in one place!
MyTripster is your go-to platform for planning and organizing trips effortlessly! We help you find the best deals from flights and hotels to tickets and car rentals, all in one place!
Timeline
Timeline
Oct 07 2024 - Dec 18 2024
Oct 07 2024 - Dec 18 2024
2 months
2 months
Project
Project
Relevant Coursework - Interactive Design for the Web
Relevant Coursework - Interactive Design for the Web
Role
Role
UX /UI Designer
UX /UI Designer
Tool
Tool
Figma
Figma
Photoshop
Photoshop
Skills
Skills
UX Research
UX Research
Wireframing
Wireframing
Visual Design
Visual Design
Advanced prototyping
Advanced prototyping
Usability testing
Usability testing
Overview
Overview
WHat is MyTripster?
MyTripster is a platform that helps travelers plan and organize their trips effortlessly, also helps you find the best deals from flights to hotels, tickets to car rentals, all in one place!
MyTripster is a platform that helps travelers plan and organize their trips effortlessly, also helps you find the best deals from flights to hotels, tickets to car rentals, all in one place!
Create your travel itinerary and invite your travel partners to plan and edit the trip together.
01
Our calendar-based itinerary system can help organize and manage your trips seamlessly.
02
Search for the cheapest deals from hotels to flights, activities to restaurants across all platforms.
03
Get travel inspiration from our recommended categories.
04
Receive the latest notifications and updates about your trips.
05
Step-by-step clear instructions to guide you through the booking process.
06
Create your travel itinerary and invite your travel partners to plan and edit the trip together.
01
Our calendar-based itinerary system can help organize and manage your trips seamlessly.
02
Search for the cheapest deals from hotels to flights, activities to restaurants across all platforms.
03
Get travel inspiration from our recommended categories.
04
Receive the latest notifications and updates about your trips.
05
Step-by-step clear instructions to guide you through the booking process.
06
Create your travel itinerary and invite your travel partners to plan and edit the trip together.
01
Our calendar-based itinerary system can help organize and manage your trips seamlessly.
02
Search for the cheapest deals from hotels to flights, activities to restaurants across all platforms.
03
Get travel inspiration from our recommended categories.
04
Receive the latest notifications and updates about your trips.
05
Step-by-step clear instructions to guide you through the booking process.
06
Background
Background
According to the 2024 Trends Global Survey, 80% of global travelers feel it’s important to book their trips entirely online, and 76% look for travel apps that reduce friction and stress. In 2023, 850 million people used a travel app to plan their trips, which indicated the importance of the online trip booking experience and its impact on travelers worldwide.
My friend was planning a trip to Japan last year, and I saw how cumbersome and exhausting the process can be when trying to plan a trip with your friends while keeping everything on track so I wondered if there was a way to make the process easier.
According to the 2024 Trends Global Survey, 80% of global travelers feel it’s important to book their trips entirely online, and 76% look for travel apps that reduce friction and stress. In 2023, 850 million people used a travel app to plan their trips, which indicated the importance of the online trip booking experience and its impact on travelers worldwide.
My friend was planning a trip to Japan last year, and I saw how cumbersome and exhausting the process can be when trying to plan a trip with your friends while keeping everything on track so I wondered if there was a way to make the process easier.
According to the 2024 Trends Global Survey, 80% of global travelers feel it’s important to book their trips entirely online, and 76% look for travel apps that reduce friction and stress. In 2023, 850 million people used a travel app to plan their trips, which indicated the importance of the online trip booking experience and its impact on travelers worldwide.
My friend was planning a trip to Japan last year, and I saw how cumbersome and exhausting the process can be when trying to plan a trip with your friends while keeping everything on track so I wondered if there was a way to make the process easier.
Problems
Problems
Frustrated and exhausted from managing travel bookings across multiple platforms while keeping them organized.
It's super time-consuming to compare prices and find the cheapest options.
Struggling to track flight information and updates.
Difficult to discover places along the travel route.
Frustrated and exhausted from managing travel bookings across multiple platforms while keeping them organized.
It's super time-consuming to compare prices and find the cheapest options.
Struggling to track flight information and updates.
Difficult to discover places along the travel route.
Solution
Solution
Allow users to manage and organize all their bookings on the platform.
Allow users to compare the best prices across all travel platforms and found exclusive deals and sales from our special categories.
Include a map feature for our users to explore surroundings and activities along their travel waypoints.
Allow users to manage and organize all their bookings on the platform.
Allow users to compare the best prices across all travel platforms and found exclusive deals and sales from our special categories.
Include a map feature for our users to explore surroundings and activities along their travel waypoints.
Discover
Discover
double diamond design process
double diamond design process
I decided to use the Double Diamond method approach for my problem-solving process, the goal is to ensure my design process is user-centric and effectively addresses user needs.
I decided to use the Double Diamond method approach for my problem-solving process, the goal is to ensure my design process is user-centric and effectively addresses user needs.
Research goal
Understand what the current travel platforms offer and identify the challenges users face during the trip planning process.
Research goal
Understand what the current travel platforms offer and identify the challenges users face during the trip planning process.
Competitive analysis
Competitive analysis
Here are some insights I found from the competitor analysis on the current market.
Here are some insights I found from the competitor analysis on the current market.
Here are some insights I found from the competitor analysis on the current market.
Lack of travel planning features and trip guidelines for first time users.
Not able to receive the latest updates or news about trips.
Difficulty in discovering authentic local experiences when users are flooded with all the content.
Not utilizing modern media platforms for promoting trips or experiences.
No implementation of AI features to streamline and automate repetitive tasks.
Lack of travel planning features and trip guidelines for first time users.
Not able to receive the latest updates or news about trips.
Difficulty in discovering authentic local experiences when users are flooded with all the content.
Not utilizing modern media platforms for promoting trips or experiences.
No implementation of AI features to streamline and automate repetitive tasks.
Lack of travel planning features and trip guidelines for first time users.
Not able to receive the latest updates or news about trips.
Difficulty in discovering authentic local experiences when users are flooded with all the content.
Not utilizing modern media platforms for promoting trips or experiences.
No implementation of AI features to streamline and automate repetitive tasks.
quantitative Research
quantitative Research
Google Forms | 17 Responses
Google Forms | 17 Responses
Google Forms | 17 Responses
The goal is to understand users' basic travel behaviors, preferences, and overall experiences with travel apps. I sent out the survey forms to all my classmates and friends.
The goal is to understand users' basic travel behaviors, preferences, and overall experiences with travel apps. I sent out the survey forms to all my classmates and friends.
The goal is to understand users' basic travel behaviors, preferences, and overall experiences with travel apps. I sent out the survey forms to all my classmates and friends.
Some sample survey questions
Some sample survey questions
Some sample survey questions
Qualitative Research
Qualitative Research
Zoom Remote & In-person | 4 Participants
Zoom Remote & In-person | 4 Participants
Zoom Remote & In-person | 4 Participants
The goal is to gain a deeper understanding of how users plan their trips, the challenges they face, and their thought process during travel planning. Everyone I interviewed has experience traveling both domestically and internationally and has used travel websites several times before.
The goal is to gain a deeper understanding of how users plan their trips, the challenges they face, and their thought process during travel planning. Everyone I interviewed has experience traveling both domestically and internationally and has used travel websites several times before.
The goal is to gain a deeper understanding of how users plan their trips, the challenges they face, and their thought process during travel planning. Everyone I interviewed has experience traveling both domestically and internationally and has used travel websites several times before.
Some sample interview questions
Some sample interview questions
Some sample interview questions
Think about the last time you traveled, how do you usually plan your trip? Can you walk me through the whole process?
Can you share the tools you use to research your travel destinations? What was your experience with them?
Have you encountered any challenges or frustrations when using travel booking websites? Were you able to solve the problem? How would you improve or change the situation?
Think about the last time you traveled, how do you usually plan your trip? Can you walk me through the whole process?
Can you share the tools you use to research your travel destinations? What was your experience with them?
Have you encountered any challenges or frustrations when using travel booking websites? Were you able to solve the problem? How would you improve or change the situation?
Think about the last time you traveled, how do you usually plan your trip? Can you walk me through the whole process?
Can you share the tools you use to research your travel destinations? What was your experience with them?
Have you encountered any challenges or frustrations when using travel booking websites? Were you able to solve the problem? How would you improve or change the situation?
"It would be nice to see all my bookings or trip routes in one place, so I can easily access them anytime I want."
-Interview participant quote
"It would be nice to see all my bookings or trip routes in one place, so I can easily access them anytime I want."
-Interview participant quote
DEFINE
DEFINE
Who are we designing for?
Who are we designing for?
All the people I interviewed are graduate students who have several experiences booking their trips online and most of them used Expedia before.
All the people I interviewed are graduate students who have several experiences booking their trips online and most of them used Expedia before.
All the people I interviewed are graduate students who have several experiences booking their trips online and most of them used Expedia before.
Personas
Personas
DEFINE
DEFINE
Problem statement
Problem statement
As someone who struggles to plan and discover places for trips, I want a platform that helps with planning and recommending local gems, so I can be less stressed when it comes to organizing my travels.
User Goals
Receive the latest notifications related to any changes in their trips.
Get assistance when needed during the trip.
Have an app that shows the lowest deals and prices.Book international tickets without encountering any language issues.
Easily plan their itinerary and be exposed to hidden local gems and activities.
Easily find activities in their surroundings.
DEFINE
DEFINE
MVP Project Features
MVP Project Features
The MVP product allows users to find the best prices for their trips while also being able to manage and organize their travel itinerary.
The MVP product allows users to find the best prices for their trips while also being able to manage and organize their travel itinerary.
The MVP product allows users to find the best prices for their trips while also being able to manage and organize their travel itinerary.
develop
develop
wireframe to prototype
wireframe to prototype
I started by creating some simple wireframes of how my homepage would look.
I started by creating some simple wireframes of how my homepage would look.
Early User Testing
Early User Testing
Findings & Design Refinements:
Findings & Design Refinements:
Need to add some clearer indications on the calendar and simplify the process of adding items.
Consider integrating a built-in browser for checkout processes when booking tickets from other travel sites.
Add a section to highlight important notices.
Fix spacing issues for better readability and layout consistency.
Need to add some clearer indications on the calendar and simplify the process of adding items.
Consider integrating a built-in browser for checkout processes when booking tickets from other travel sites.
Add a section to highlight important notices.
Fix spacing issues for better readability and layout consistency.
Design
Design
Moodboard
Moodboard
I looked through Pinterest and Dribbble for inspiration.
I looked through Pinterest and Dribbble for inspiration.
develop
develop
Style Tiles
Style Tiles
I created three style tiles for comparison and ended up with the third one, which is more modern and streamlined.
I created three style tiles for comparison and ended up with the third one, which is more modern and streamlined.
develop
develop
UI Components Library
UI Components Library
I created a UI Components Library to ensure the UI is consistent and unified across all pages.
I created a UI Components Library to ensure the UI is consistent and unified across all pages.
prototype
prototype
Hi-Fi prototype
Hi-Fi prototype
I created a functional hi-fi prototype where most of the MVP features are accessible. It’s closer to a sandbox experience, allowing users to freely experiment with the product.
I created a functional hi-fi prototype where most of the MVP features are accessible. It’s closer to a sandbox experience, allowing users to freely experiment with the product.
Deliver
Deliver
Final Design
Final Design
Deliver
Deliver
Browse Travel Inspiration
Browse Travel Inspiration
Users can explore our highly recommended travel destinations or discover popular places to get their travel inspiration.
Users can explore our highly recommended travel destinations or discover popular places to get their travel inspiration.
Deliver
Deliver
Create Your Travel Itinerary
Create Your Travel Itinerary
Users can create a travel itinerary and invite friends to work on the trip together. All invited users will have access to the itinerary dashboard, where they can collaborate and book things for their trip.
Users can create a travel itinerary and invite friends to work on the trip together. All invited users will have access to the itinerary dashboard, where they can collaborate and book things for their trip.
Deliver
Deliver
Find the Best Deals
Find the Best Deals
Users can compare prices across multiple travel platforms and view detailed booking information like ratings.
Users can compare prices across multiple travel platforms and view detailed booking information like ratings.
Deliver
Deliver
View Your Travel Itinerary
View Your Travel Itinerary
User can see all the details of their trip, including times and other relevant information. They can also toggle between different time zones for international travel.
User can see all the details of their trip, including times and other relevant information. They can also toggle between different time zones for international travel.
Deliver
Deliver
interactive prototype
interactive prototype
Deliver
Deliver
WatcH my Presentation
WatcH my Presentation
Here’s my presentation deck for MyTripster if you want to learn more about the product.
Here’s my presentation deck for MyTripster if you want to learn more about the product.
Reflection
Reflection
things to improve~
things to improve~
After performing the second round of usability testing, my users found major improvements since the last prototype. They found that booking and managing trips was easy and useful, and they could see the value of using it for their trip planning. Users also mentioned how efficient it was to book a trip that synced directly to the calendar system, plus they also view the waypoints of your trip.
After performing the second round of usability testing, my users found major improvements since the last prototype. They found that booking and managing trips was easy and useful, and they could see the value of using it for their trip planning. Users also mentioned how efficient it was to book a trip that synced directly to the calendar system, plus they also view the waypoints of your trip.
Findings & Design Refinements:
Findings & Design Refinements:
The Calendar Dashboard page can be hard to navigate since there are so many sections and tabs.
Color contrast needs some further improvement since the background looks a bit too grey-ish.
User wants to see more variation in the preset categories, as it feels a bit limited.
Reflections
Reflections
Next Project
Next Project
Aura
Healthy tracking for a healthy aura