ORBIT

ORBIT

A fictional space company website dedicated to aeronautics and space exploration

A fictional space company website dedicated to aeronautics and space exploration

Overview

Overview

This is a web development project for a fictional space company called Orbit. The goal was to design a responsive website for their business, focusing on helping users discover the latest space-related news and articles. Users can also book upcoming space events or explore the latest activities. I developed an MVP to showcase the website’s core features and functionality

This is a web development project for a fictional space company called Orbit. The goal was to design a responsive website for their business, focusing on helping users discover the latest space-related news and articles. Users can also book upcoming space events or explore the latest activities. I developed an MVP to showcase the website’s core features and functionality

Timeline

Timeline

Apr 15 2024 - May 13 2024

Apr 15 2024 - May 13 2024

Project Team

Project Team

Relevant Coursework

Relevant Coursework

Role

Role

Web Developer

Web Developer

UX & UI Designer

UX & UI Designer

Tool

Tool

VS Code

Figma

Photoshop

Illustrator

Skills

Skills

Web Development (HTML + CSS)

Web Development (HTML + CSS)

UX Design

UX Design

Responsive Design

Responsive Design

What is Orbit?

Project Overview

Orbit is dedicated to space exploration. We believe there are still many unknown mysteries awaiting to be revealed, and we will continue our space discoveries, educating, and inspiring the public about space. Visitors can check out the latest events, news, and announcements on the Orbit website.

What is Orbit?

Project Overview

Orbit is dedicated to space exploration. We believe there are still many unknown mysteries awaiting to be revealed, and we will continue our space discoveries, educating, and inspiring the public about space. Visitors can check out the latest events, news, and announcements on the Orbit website.

What is Orbit?

Project Overview

Orbit is dedicated to space exploration. We believe there are still many unknown mysteries awaiting to be revealed, and we will continue our space discoveries, educating, and inspiring the public about space. Visitors can check out the latest events, news, and announcements on the Orbit website.

Problem Statement

Problem Statement

Problem

Problem

  • Information overload, making it hard to locate specific details.

  • Easy browsing of latest articles.

  • Simplified booking and searching for events and activity details.

  • A convenient way to subscribe to the newsletter.

  • Information overload, making it hard to locate specific details.

  • Easy browsing of latest articles.

  • Simplified booking and searching for events and activity details.

  • A convenient way to subscribe to the newsletter.

Design Solution

Design Solution

  • Display all the latest headlines on the homepage.

  • Enable users to save, like, or dislike articles so they can revisit them anytime.

  • Include a "Book Tour" button in the header, which will display all the latest events.

  • Display all the latest headlines on the homepage.

  • Enable users to save, like, or dislike articles so they can revisit them anytime.

  • Include a "Book Tour" button in the header, which will display all the latest events.

Research

Research

User Persona

User Persona

I created two personas to represent our target audience: a 14-year-old middle school student who is curious about science and space-related topics, and a graduate student studying aerospace engineering who enjoys checking out the latest space news.

I created two personas to represent our target audience: a 14-year-old middle school student who is curious about science and space-related topics, and a graduate student studying aerospace engineering who enjoys checking out the latest space news.

empathy Map

empathy Map

Observe user behaviors and how they interact with the product to identify ways to keep them engaged and eventually lead them to sign up for the newsletter.

Observe user behaviors and how they interact with the product to identify ways to keep them engaged and eventually lead them to sign up for the newsletter.

Design

Design

Style Guide

Style Guide

I chose carbon black, orange, and light grey as the primary colors, with typography inspired by NASA.

I chose carbon black, orange, and light grey as the primary colors, with typography inspired by NASA.

Prototype

Prototype

hi-fi Mockup

hi-fi Mockup

I created three pages of high-fidelity mockups for the website, featuring the homepage, article page, and Tour booking page.

I created three pages of high-fidelity mockups for the website, featuring the homepage, article page, and Tour booking page.

Deliver

Deliver

Final Design

Final Design

On the homepage, viewers can see all the latest articles and events featured on the landing page.

On the homepage, viewers can see all the latest articles and events featured on the landing page.

Try Dragging It

Try Dragging It

News Section

News Section

In the news section, viewers can browse the latest headlines related to space.

In the news section, viewers can browse the latest headlines related to space.

Tour Booking

Tour Booking

The "Book Tour" button will take viewers to the ticket purchase page to complete their transaction.

The "Book Tour" button will take viewers to the ticket purchase page to complete their transaction.

Article page

Article page

Once users click on an article thumbnail, they can read the full article. The options to share, like, and dislike articles help us understand user behavior better and deliver more relevant content.

Once users click on an article thumbnail, they can read the full article. The options to share, like, and dislike articles help us understand user behavior better and deliver more relevant content.

Production

Production

Building the MVP

Building the MVP

By creating this MVP within a short timeframe, from research and design to prototyping and development. The website was coded in HTML and CSS and is fully responsive.

By creating this MVP within a short timeframe, from research and design to prototyping and development. The website was coded in HTML and CSS and is fully responsive.

The client requested that the website be built on Squarespace, as she had already subscribed to their payment plan. Even after the website was launched, our work continues as we explore ways to optimize SEO settings and keyword searches to maximize her business’s online exposure.

Outcomes

Outcomes

Summary

Summary

Working on a space-related project is something I've always wanted to do. As a space enthusiast, I've watched many space movies and documentaries, so creating a website where you can see all the exciting news and sign up for space events was a perfect fit for me. I definitely need to expand my web development skills to add more features to the site.

Working on a space-related project is something I've always wanted to do. As a space enthusiast, I've watched many space movies and documentaries, so creating a website where you can see all the exciting news and sign up for space events was a perfect fit for me. I definitely need to expand my web development skills to add more features to the site.